Launch of the 14th edition of The Gift of Reading

The 14th edition of the Literacy Foundation's Gift of Reading was launched on November 1, 2012, and will run until the end of December. This year, the program joins forces with Naître et grandir, an initiative of the Lucie and André Chagnon Foundation, to remind people of the importance of giving books to very young children (0 to 4 years). Giving children The Gift of Reading will spark their interest in books and better prepare them for school.